Workshop 1

René Barsalo

Director, Strategies and Liaisons, [SAT]

Audience Mutation

View the presentation [In French]

Interface and graphic designer for over twenty-five years, René Barsalo is also an influential analyst and market intelligence specialist in the digital culture industry in Canada and around the world. Over the last twenty years, he founded and directed several pioneering businesses in the multimedia and electronic commerce industries in Québec.

A confirmed entrepreneur and recognised speaker in the culture and electronic commerce fields, he joined the Society for Arts and Technology [SAT] team in June 2004 to contribute to the organisation’s local and international reputation in innovation and research. As a hands-on witness to the radical transformation of the editing, television and arts industries upon the emergence of digital technologies in the cultural environment, he actively participated in the establishment of Forum des Inforoutes et du Multimédia and Alliance NumériQc, two organisations that initiated the creation of the multimedia and digital arts network in Montréal.