Governments around the world are wrestling with the challenge of how to reduce carbon dioxide emissions. The current preferred approaches are to impose “carbon” taxes and implement various forms of cap and trade or carbon offset systems. However another approach to help reduce carbon emission is to “reward” those who reduce their carbon footprint with low carbon Internet products and services. One example of providing carbon rewards is to provide homeowners with free fiber to the home or free wireless products and other Internet services such as eBooks and eMovies if they agree to pay an extra couple of pennies per kilowatt of electricity or cubic meter of gas on their energy bill. With carbon rewards the consumer is encouraged to reduce their energy consumption with the extra premium on their energy consumption being an additional incentive for them to do so. Most importantly they are not penalized in the use of these products and services if they successfully reduce their carbon footprint. In fact, as a result of carbon rewards, the consumer’s total bill for electricity, gas, and triple play may be substantially less than they are paying now. Not only does the consumer benefit, but this business model also provides new revenue opportunities for network operators, equipment manufacturers, and green “gCommerce” application providers.
on the digital Interfaces Industry.
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